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Former Employee: We Made Facebook as Addictive as Cigarettes on Purpose

 — 25 septembre 2020
Facebook’s former head of monetization, Tim Kendall, unloaded on the social media giant saying that his former employer, like big tobacco companies, worked to make its product as addictive as possible.

“We sought to mine as much attention as humanly possible,” he said during a hearing about social media’s role in spreading extremist content. “We took a page from Big Tobacco’s playbook, working to make our offering addictive at the outset.”

Kendall, who worked for Facebook during the pivotal growth years from 2006 to 2010, said that the tech giant made upgrades to the site designed specifically to keep users coming back for more.

Thèmes : Santé  


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